
Borino – The author of Presentation PLUS
Mr. Krauss was a tough one, to put it mildly. It was an expired listing I kept in touch for months. Hard to get hold off. Not easy to talk to. But a great house with plenty of equity and with a solid reason to move. So I knew sooner or later a patient, persistent agent will land a great listing. It was just a matter of time.
Sure enough, four months down the road, I had a listing appointment. So I got everything ready and I was excited. “I got this one” I thought with confidence. I showed up a early, a little nervous but determined.
Mrs. Krauss greeted me at the door and led me to the living room, where on a sofa – not very big sofa — were already sitting two other agents! So imagine, three of us squeezed there, clutching our stuff, looking tense, nervous, and uncomfortable.
And boy did it feel awkward. None of us wanted to move, especially me, since I got the worst, middle part. And if it wasn’t for my stubborn determination to succeed (and to get that listing), I would have left. It was a torture being sandwiched between those other two agents. Nobody said much.
Has it happened to you? Objections, weird requests, and price so unreasonable it makes you head hurt.
But that wasn’t the worst part. For the next two hours I had to endure the other agents’ listing presentations. I had always thought “Oh, I’m different. I’m better. I am a rockstar when it comes to presenting. I’m a natural. My confident, shining personality, right?” WRONG!

I realized with shock that my awesome listing presentation was just as long and just as boring and the SAME as all other the agents. Essentially, we all were saying the same thing.
So to beat my competition, I had to fix it, because you can’t survive in this business without good listings!!!
And I just didn’t want to go through the stress like that ever again. I wanted to be in control. Having a pleasant dialog with sellers. And get more good — WELL PRICED listings.
See, I developed the Listing Presentation PLUS System not because I’m such a marketing genius. It’s because I was sick and tired of working my ass off, calling, prospecting every day, spending money on mail, following up over and over… Then finally getting an appointment, just to have the seller tell me “Oh, we liked you but we listed with somebody else.”
Your results will be different but I will give you a complete blueprint to my 1-1- 8 success with listings. Out of 10 listing appointments I turned one listing down, didn’t get one, and walked away with 8 signed contracts and well-priced listings using the PRESENTATION PLUS SYSTEM.
You will have more listings and better listings that are priced right. No arm-wrestling with the seller over price. Some agents still believe that MORE information, more comps, or more details can CONVINCE sellers to see the truth. Sadly, they are WRONG since the MLS is packed with overpriced junk.
You spend effort, focus, time and money on marketing and prospecting. Don’t blow it because of a weak listing presentation. After all, you only have so many appointments every month so you have to make the best of them. Besides, you work hard to get leads, or even appointments. But it’s all worthless if you can’t convert prospects into listings and commissions.
Here is the thing….
Times are changing and ‘good enough‘ is no longer good enough. Your competition is getting better and there is a new generation of agents embracing the new concept. How much longer can you compete? Not for long, right?
But your competition is just part of a bigger problem…The entire system is based on the latest psychology, NLP and neurobiology – science on how our brain works. You will finally know WHAT works and WHY it works.
Part 1: THE SCIENCE BEHIND THE PRESENTATION PLUS
Part 2: BEFORE THE LISTING APPOINTMENT
Part 3: PRESENTATION PLUS LIVE
Watch All The Techniques In Action
Part 4: AFTER THE LISTING PRESENTATION

Sample screens from the Presentation PLUS
Your competition still uses binders, home-made CMAs, and sloppy computer print outs. It’s time to take it up a notch with this state-of-the-art digital listing presentation for iPad, Mac Keynote or PC PowerPoint.
Step by step instructions on how to deliver a cutting-edge listing presentation. How to have a pleasant conversation instead of reciting canned scripts. Friendly, respectful dialog instead of pushy selling. Organic flow instead of hard-pressure closing. Comfortable presentation instead of stressful, nervous sales spiel. And absolutely NO DOG & PONY SHOW!
This is the ultimate guide with detailed notes, tips, strategies, slide-by-slide walk through — and the famous Borino Objection Busters.
You will learn latest advanced techniques on seller psychology and communication. You will literally enter the seller’s brain and unlock the secret to their reasoning, thinking and their decision process. And you will learn how to influence their decisions — about how they select the agent, price and commission.
This will be your secret weapon. Your package with your resume will instantly impress the sellers — even BEFORE you meet with them. You will stand out from the other agents. You will present yourself as a pro from the beginning and you’ll quickly double your chance to score a great listing — at a great price.
Just load the resume into Microsoft Publisher, personalize it, and it’s ready to be deployed.
The program comes with four versions:
I have to make one thing clear before you click the order button…
The Presentation PLUS is NOT for everyone. It does require preparation, work, and focus. You must be willing to let go of some old ideas and habits. Also, It may take you a few weeks to learn and deliver it the way it was designed. It is NOT a magic bullet to easy listings. But if you’re willing and ready to master this part of your business, then I’m here to show you the EXACT steps to turn a listing appointment into a good listing.
Skeptical? I don’t blame you. There are other “systems” out there — nothing but old, recycled crap — to put it mildly. But you know me. I don’t like hype and I stand behind everything you get from me 100%. So here is my straight forward guarantee.
You have full 60 days to put the entire system to use and see if it works for you. Learn it, follow it, use it — give it your honest best and see for yourself. If it does not work for you, if the sellers are not absolutely impressed with you and if you don’t get more listings, just shoot us an email for a prompt full refund.
BorinoPS: You want a better life for you and for your family. The fact is, you cannot change the sellers. You cannot change the market or the economy. But you can change YOU. And that’s all it takes in this business. Now is the time. Make your move.
Listing Presentation PLUS System
Please note: This is not a physical product and the images are for illustration purposes only. All materials are delivered instantly via the Internet. It is affordable because there are no printing or shipping costs. And no waiting or postage — you can access it INSTANTLY anytime from anywhere over the web.